top of page


Discover the power of TheSoul’s branded content!

Let’s partner together and elevate your brand to new heights! A trip to the moon anyone?! 🚀

Utilize our creative expertise. Leverage our vast online distribution network and our very own media brands.

Reach your target audience within our 2 billion+ subscriber and follower base.

Together we can achieve your marketing goals!

Our partners:

with pre-teens & teens

Our key audience:


Young millenials

Unlock our HUGE audience of 2B+ subscribers and followers

We reached a quarter trillion cross-platform views in 2022 alone!

We don’t just understand Social Media. We’re experts who live it every day!

We’re social media enthusiasts and experts with a huge presence on key platforms such as YouTube, TikTok, Instagram, Facebook and Pinterest.

But that’s not all. We also have a strong presence on more than 30 other key platforms including Roku, Spotify, Samsung TV+, Rakuten TV, Amazon Prime and many more.

We know how to create and distribute branded content, on the right social channel, that can truly bring positive ROI and results to you and your brands!

5-Minute Crafts®

The most-watched DIY digital brand in the world. 5-Minute Crafts is known around the globe for its positive, fun and quirky DIY crafts. Videos on this channel are sure to inspire and ignite the creative sparks within all of us!

  • 300M+ YouTube combined subscribers

  • Top 5 Facebook page by worldwide followers

  • 55M+ Instagram subscribers

  • 20M+ TikTok combined followers

  • Produced in 20 languages

  • Subtractassa-2
  • Subtractassa-4
  • Groupassa
  • Subtractassa
  • Vectorassa
  • Groupassa-1

123 GO!

Featuring easy makeup and fashion hacks, lighthearted pranks and funny observations. 123 GO! delivers entertaining and positive videos about everything trending right now.

  • 180M+ cross-platform subscribers 

  • 4.8B+ views on YouTube

  • 6.9M followers on TikTok

  • Produced in 19 Languages

  • Groupassa
  • Groupassa-1
  • Subtractassa-2
  • Subtractassa

Slick Slime Sam

Have you ever seen a talking slime? Well, meet Slick Slime Sam! He is pink, he is hilarious, and he is ready to help with your latest DIY or life hack project.

  • 40M+ YouTube combined subscribers

  • 3.5B+ lifetime views on YouTube

  • 2B+ minutes watched on YouTube every month

  • Produced in 17 languages

  • Subtractassa-2
  • Groupassa
  • Groupassa-1

Featuring engaging narrated videos that showcase travel and exploration, self-improvement, gadgets, riddles and pop-culture

  • 200M+ cross-platform subscribers 

  • 1B+ views on TikTok

  • 10B+ views on YouTube

  • 44M followers on Facebook

  • Produced in 17 languages

  • Subtractassa
  • Subtractassa-4
  • Vectorassa
  • Subtractassa-2
  • Groupassa
  • Groupassa-1

High school can make you laugh, cry and cringe, all in one day! Teen-Z uses creative  animation to tell funny stories about students as they fall in love, make friends, and get into plenty of awkward situations!

  • 5M+ cross-platform subscribers

  • 1.3B+ views on YouTube

  • Produced in 10 languages

  • Subtractassa-2
  • Groupassa-1

Ava & Cado are our favorite animated couple and they want to share the fun with you! Their romantic adventures are sometimes awkward, sometimes spicy, and always hilarious.

  • 20M+ cross-platform subscribers 

  • 3B+ views on YouTube

  • Produced in 4 languages

  • Subtractassa-2
  • Groupassa-1

Life is full of ups and downs, but at La La Life, we choose to focus on the bright side. Our positive and uplifting videos cover a wide range of relatable topics, from teen struggles to life hacks and everything in between. So why not join us, and let's spread some joy together?!

  • 2.5B+ views on YouTube

  • 1.3M followers on TikTok

  • Produced in 18 languages

  • Subtractassa
  • Subtractassa-4
  • Subtractassa-2
  • Groupassa-1

What unites a cat, a hedgehog, a koala, and a rhino? Friendship, cheerful songs, and edutaining stories! Our baby animals sing viewers lessons about everything from crossing the road, to the colors of the rainbow, to counting to ten!

  • 7M+ subscribers on YouTube

  • 6B+ views on YouTube

  • 200M+ average monthly views on YouTube

  • Subtractassa-2

Even the complicated can be made simple! We inspire people all over the globe to try complicated crafts and find new hobbies.

  • 4.5M+ subscribers on YouTube

  • 1.6B+ lifetime views on YouTube 

  • 100M+ lifetime views on TikTok

  • Subtractassa-4
  • Groupassa
  • Subtractassa
  • Vectorassa
  • Subtractassa-2
  • Groupassa-1

A new pop superstar has arrived! Polar is a fresh voice who celebrates teenage rebellion and speaks directly to Gen Z. There is a feeling of freedom and individuality in each of her songs and dance routines. Fans gravitate to her mysterious masked persona, unique style, and contagious dance moves.

  • 2M followers on TikTok

  • 11M+ likes on TikTok

  • 1.7M  subscribers on YouTube

  • fwe23fds
  • Vecew3tor
  • Subtractassa
  • Subtractassa-2
  • Groupassa-1

Short, funny, and humorous videos on a variety of topics! If you like magic tricks, pranks, life hacks, challenges, ASMR, and much more — join us!

  • 22M+ subscribers on YouTube

  • 22B+ lifetime views on YouTube

  • 2.8M followers on TikTok

  • Subtractassa
  • Groupassa
  • Subtractassa-2
  • Groupassa-1

We can perfectly match your brand with our world-renowned IP!

We’re not done yet!
Reach your audience through our WEBSITES!

Through brand-safe sponsored content and a variety of display ads on our websites you can rest-assured that your marketing objectives and goals will be achieved

websites in a wide variety of languages

monthly visits


monthly users


ad impressions monthly


Top countries:

U.S., France, Italy, Spain, U.K., Canada, Germany, Brazil, Mexico and many more!

Connect with our global audience

through our entertaining, snackable, and uplifting content!


 Tech & gadgets

Food / Cooking

Arts / Crafts / DIY



Top interests:

Our audience comes from over 193 countries

We’re truly GLOBAL! 

Top regions:


bottom of page