BRAND PARTNERSHIPS

Discover the power of TheSoul’s branded content!

Let’s partner together and elevate your brand to new heights! A trip to the moon anyone?! 🚀

Utilise our creative expertise.  Leverage our vast online distribution network and our very own media brands.

Reach your target audience within our 1 BILLION+ subscriber and follower base.

Together we can achieve your marketing goals!

Our Partners

To play, press and hold the enter key. To stop, release the enter key.

Unlock our HUGE audience of 1.5B subscribers and followers

We’ve reached 100B+ cross-platform views so far in 2022!

Our key audience:

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Families
with pre-teens & teens
GEN Z
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Young millenials
Top interests:
Our audience comes from over 193 countries
We’re truly GLOBAL! 
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Top geographies:
USA
LATAM 
Europe
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We don’t just understand Social Media. We’re experts who live it every day!

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We’re social media enthusiasts and experts with a huge presence on key platforms such as YouTube, TikTok, Instagram, Facebook and Pinterest.

But that’s not all. We also have a strong presence on more than 20 other social media platforms such as key Chinese platforms - Douyin, Bilibili and others.

We know how to create and distribute branded content, on the right social channel, that can truly bring positive ROI and results to you and your brands!

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We can perfectly match your brand with our world-renowned IP!

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The most-watched DIY digital brand in the world, known around the globe for its positive, fun and quirky DIY crafts. 
  • 300M+ YouTube combined subscribers

  • 6th largest Facebook page worldwide by followers

  • 55M+ Instagram subscribers

  • 20M+ TikTok combined followers

  • 5-Minute Crafts on YouTube
  • 5-Minute Crafts on TikTok
  • 5-Minute Crafts on Instagram
  • 5-Minute Crafts on Facebook
  • 5-Minute Crafts on Snapchat
  • 5-Minute Crafts on Pinterest
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Featuring easy makeup and fashion hacks, lighthearted pranks and funny observations. 
  • 180M+ cross-platform subscribers 

  • 100B+ minutes viewed on YouTube in 2021

  • 1B+ views on TikTok in 2021

  • Ресурс 2l
  • Ресурс 4l
  • Ресурс 5l
  • Ресурс 7l
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Fun music videos about everything around us!
  • 25B+ minutes viewed on YouTube in 2021

  • 5B+ views on YouTube in 2021

  • 50M+ monthly views on TikTok

  • La La Life on YouTube
  • La La Life on TikTok
  • La La Life on Instagram
  • La La Life on Snapchat
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High school can make you laugh, cry and cringe, all in one day! Teen-Z uses creative  animation to tell funny stories about students as they fall in love, make friends, and get into plenty of awkward situations!
  • 7B+ minutes viewed on YouTube in 2021

  • 1B+ views on YouTube in  2021

  • 5M+ cross-platform subscribers

  • Teen-Z on YouTube
  • Teen-Z on TikTok
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Polar is a singer who represents the teenage rebel, relatable to the young audience. There is a surge of freedom in every song and dance, and she hides her real identity on stage behind a mask.
  • 1.2M+ followers on TikTok

  • Attracts 10k+ followers a day

  • Polar on YouTube
  • Polar on TikTok
  • Polar on Instagram
Ava & Cado are our favorite animated couple and they want to share the fun with you! Their romantic adventures are sometimes awkward, sometimes spicy, and always hilarious.
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  • 20M+ cross-platform subscribers 

  • 1B+ views on YouTube in 2021

  • Avocado Couple on YouTube
  • Avocado Couple on TikTok
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Meet Slick Slime Sam! He is pink, he is hilarious, and he loves DIY! Content for kids X to Y y.o.
  • 40M+ YouTube combined subscribers

  • 500M+ monthly views on YouTube

  • 2B+ minutes watched on YouTube every month

  • Slick Slime Sam on YouTube
  • Slick Slime Sam on Facebook
  • Slick Slime Sam on TikTok
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What unites a cat, a hedgehog, a koala, and a rhino? Friendship, cheerful songs, and edutaining stories! Content for kids X to Y y.o.
  • 1.7M+ subscribers on YouTube

  • 200M+ average monthly views on YouTube

  • 350M+ minutes viewed on YouTube every month

  • Baby Zoo Youtube Link
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Featuring engaging narrated videos that showcase travel and exploration, self-improvement, gadgets, riddles and pop-culture.
  • 180M+ cross-platform subscribers 

  • 100B+ minutes viewed on YouTube in 2021

  • 1B+ views on TikTok in 2021

  • Bright Side on YouTube
  • Bright Side on Facebook
  • Bright Side on Instagram
  • Bright Side on TikTok
  • Bright Side on Pinterest
  • Bright Side on Snapchat
Short, funny, and humorous YouTube #Shorts - magic tricks, pranks, life hacks, challenges, ASMR, and much more!
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  • 8M+ subscribers on YouTube

  • 1B+ monthly views on YouTube 

  • In rank among TOP 20 YouTube channels worldwide this year

  • SMOL on YouTube
  • SMOL on TikTok
  • SMOL on Instagram
  • SMOL on Facebook
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We’re not done yet!
Reach your audience through our
WEBSITES!

Through brand-safe sponsored content and a variety of display ads on our websites you can rest-assured that your marketing objectives and goals will be achieved!

20

websites in a wide variety of languages

35M+

monthly users

80M+

monthly visits

1B

ad impressions monthly

Top geographies: USA, France, Italy, Spain, UK, Canada, Germany, Brazil, Mexico and many more!

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Connect with our global audience

through our entertaining, snackable, and uplifting content!