rgrju74ffmfmn4vhd.jpg
banner_site5.png

The award-winning digital studio that produces entertaining, positive and original content for a global audience

TheSoul Publishing Site Logo September 2022.png

500M+

Facebook followers

800M+

YouTube subscribers

90M+

TikTok followers

70M+

Instagram followers

1.5 BILLION+ FOLLOWERS!

20M+

Snap followers

6M+

Pinterest followers

20

Original content in

languages 

From inspirational craft projects, vibrant animation, and eye-catching stop motion to catchy music videos, fun live-action, and cutting-edge 3D technology
TheSoul Publishing’s portfolio of brands has it all!

ju7hfevr4.png

The most-watched DIY digital brand in the world.

dwdrevgrt565gh6yg.png
ju7hfevr4.png
Слой 9.png

123 GO! delivers entertaining and positive videos about everything trending right now.

ju7hfevr4.png

High school can make you laugh, cry and cringe, all in one day!

Слой 7.png
ju7hfevr4.png

He is pink, he is hilarious, and he is ready to help with your latest DIY or life hack project.

Слой 13.png
ju7hfevr4.png

Fun music videos about basically everything around us.

Слой 10.png
ju7hfevr4.png

What unites a cat, a hedgehog, a koala, and a rhino? Friendship, cheerful songs, and edutaining stories! 

Слой 14.png
ju7hfevr4.png

Short, funny, and humorous videos on a variety of topics! If you like magic tricks, pranks, life hacks, challenges, ASMR, and much more — join us!

Слой 4.png
ju7hfevr4.png
Слой 2.png

Featuring engaging narrated videos that showcase travel and exploration, self-improvement, gadgets, riddles and pop-culture

ju7hfevr4.png

Polar is a singer who represents the teenage rebel, relatable to the young audience. There is a surge of freedom in every song and dance, and
she hides her real identity
on stage behind a mask.

Слой 3.png
ju7hfevr4.png

Even the complicated can be made simple! We inspire people all over the globe to try complicated crafts and find new hobbies.

jfhuygv4rfyud.png

Our Awards & Nominations

TheSoul Publishing has garnered numerous accolades including the ‘Digital Studio of the Year’ at the 2021 Digiday Video & TV Awards, a 2021 Drum Award win, a 2021 Webby Award nomination for 5-Minute Crafts ®, 7 Shorty Award nominations, a pair of 2022 Digiday Video & TV Award nominations including ‘Best Use of YouTube’, and a 2022 Webby Honoree for ‘Best Overall Social Presence in Media/Entertainment'.

We are global and growing

10-4.jpg
31 copy.jpg

Our global based creative team continuously delivers engaging and irresistibly shareable content for all ages — in 20 different languages.